Accessible print design and event materials for autism support charity SAFE Essex
A set of clear, welcoming print materials for SAFE Essex, combining accessible leaflet design with a supporting roller banner to help the charity explain its services, raise awareness and connect with families and community partners.
The Brief
Safe Essex is a charity supporting autistic individuals and their families across Essex. The organisation needed clear, engaging print materials to help raise awareness of their services and connect with their community in a friendly and accessible way. The brief was to create a rollfold leaflet and accompanying roller banner that communicated key information while remaining warm, inclusive and easy to understand.
The Approach
I designed a rollfold leaflet outlining Safe Essex's services, support and values, alongside a roller banner for use at events, conferences and outreach activities. The designs focused on clarity and warmth, using colour blocking, accessible fonts and image-led layouts to reflect the charity's welcoming approach. The goal was to ensure the materials felt easy to engage with and could reach a broad audience without feeling overwhelming.
The Outcome
The finished materials gave Safe Essex a confident and approachable presence across both print and in-person settings. The rollfold leaflet provided clear, structured information about their services, while the roller banner offered instant visibility at events. Both pieces worked together to help support group attendees, families and community partners quickly understand the charity's mission, values and available support.
References & Links
Client - Safe Essex via iae Marketing
Collaborator - iae Marketing
Note: Undertaken as a freelancer on behalf of iae Marketing
Could I support you?
I help my clients get set up for success through completely custom brand, website and social media strategies. I also teach you what actually brings in enquiries and help you build real, human focused visibility plans that get you seen by the right people.
This can include positioning work, competitor insight, awards and features support, authority building, buyer psychology, and helping you understand your audience to improve customer experience.
I offer affordable, non agency pricing with flexible payment options to help with startup costs, because I know what a difference having the right foundations can make!
