Visual Storytelling and animation for Innovate Social Care
Note: Completed as in-house designer at Sanctuary Personnel
Project: Case studies, infographics and motion graphics
Focus: Visual storytelling through branded marketing materials
Innovate Social Care supports vulnerable young people through social care and placement services across the UK. To strengthen relationships with local authorities and communicate their success more clearly, they needed a way to present their work that felt both professional and emotionally resonant.
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As the in-house designer at Sanctuary Personnel, I was responsible for creating a suite of materials that would bring these stories to life in a visually engaging and informative way.
References
Keywords
Social Care Design
Case Study Visuals
Emotional Storytelling
Local Authority
Internal Designer Role
My Role
I developed a clean, accessible visual approach that balanced professional polish with human storytelling.
Every asset was designed to feel cohesive within the wider brand system while making information easier to digest and more engaging.
My contributions included designing outcome-focused case studies, creating infographics to simplify impact data, evolving brand elements for more consistent storytelling, and animating short explainer content for presentations.
I also refined layout, typography and structure to improve clarity and reader retention across all materials.
Case study and impact report design
Infographic creation to visualise data
Brand development for storytelling cohesion
Animation of short explainer content
Layout and typography optimisation
The outcome
The new materials helped Innovate communicate their work more confidently and clearly to stakeholders. Visual consistency made the brand feel more established, while the mix of infographics and storytelling made complex topics more accessible.
Design is more than decoration. In this case, it helped bridge the gap between data and understanding. If you’re doing meaningful work and need a clearer way to show the value behind it, design can help you connect the dots.
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How I can help
If you're working in social care or a purpose-led sector, I can help turn real-world impact into visuals that resonate. From outcome-focused case studies to infographics and explainer content, I design materials that are clear, consistent and human-centred.
Need design support for reports, campaigns or internal comms? I’ll make sure everything looks polished, purposeful and easy to understand.
Get in touch: hithisisbry@gmail.com